Frost Advisory #212 – Driving Miss Daisy

It felt really weird. The seat was uncomfortably close to the steering wheel. She couldn’t see out of the rear-view mirror. It felt weird because my daughter Daisy was sitting in MY car. It was designed for my comfort, not hers. That’s the problem in...

It’s not about the cardboard

I collected baseball cards as a kid.  I mean I really, really collected baseball cards as a kid.  When most of my friends were buying a just pack or two at a time, I would ride my bike down to Klotzbach’s Little Store and buy the entire carton.  The gum in those packs...

Win the heart and the mind will follow

The American Airlines commercials that ran over the 4th of July holiday are remarkable and a wonderful lesson in how to tell a powerful story. http://joinus.aa.com/military-commercials (Please do not read below until you’ve seen the commercials) Think of how far less...